Video Marketing

Videos stand out so much better on web site, social media and shopping channels. It provides a prospect / customer a quick overview of a product or services without overwhelming them with rows and rows of text.

In less than thirty seconds, your future customers can get all the information they need to make an informed decision about your business through a short, interesting and visually-appealing video.

A proactive strategy for your video-marketing activities is all part of the digital marketing mix to help you maximize your customers reach. Here are five things your video marketing strategy should include.

Read some statistics:-

65% of viewers watch more than 3/4 of a video

78% of people watch online videos every week

55% of people watch online videos every day

59% of business owners agree that watching videos is better than reading text

93% of marketeers use video for branding, sales and communication

Digital marketeers believe videos is effective for Brand Awareness, Lead Generation and Online Engagement

By using the word ‘Video’ in the emails subject line boosted the open rate by 19%

Web sites that use video have an average increase of 2 minutes dwell time to those that don’t